Attorney Bill Meyer, a principal in the law firm of Settle & Meyer, joins producer/host Coralie Chun Matayoshi to discuss:

  • what is a patent and what does it protect?
  • what’s the difference between a utility patent and design patent?
  • how are logos like Nike’s swoosh and McDonald’s golden arches protected?
  • what are the advantages of registering your patent or trademark?
  • is the recipe to Kentucky Fried Chicken a trade secret?
  • what are the penalties for infringement?
  • what is the right of publicity?