King’s Hawaiian enters float in 90th annual Macy’s Thanksgiving Day Parade


Hawaii will be a big part of the annual Macy’s Thanksgiving Day Parade in New York City.

The beauty of the islands will be represented in a float.

The float featuring a working waterfall and erupting volcano is the result of a partnership between Macy’s and King’s Hawaiian, a company known for its sweetbread.

Pineapples and sugar cane will also be featured showing hawaii’s agricultural roots.

“Hawaii is a land of absolute wonder. The agriculture, the culture itself, the sheer beauty of this island is going to be shared with a brighter and bigger audience. The parade is seen by 50 million people across the country,” said Macy’s Thanksgiving Day Parade Executive Director Amy Kule.

Along with the float, the Hawaii all-state marching band will also be representing our state in the parade.

Some 500 student musicians from high schools across the state will be part of the band.

It’ll be the largest musical ensemble in the parade line-up this year.

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