For the first time, the Hawaii Better Business Bureau will allow consumers to post reviews, positive or negative, about a business on-line.
"We're adding a component to our website where consumers can actually review products, services and businesses," Hawaii Better Business Bureau Communications Director Timothy Caminos said.
Starting November 1, you can go to the Hawaii BBB website and click on the tab that says consumer reviews.
You can only review a company you've dealt with, and Hawaii BBB employees will screen the comments before they're posted.
"You can go to our site look up our business review and click on the feature that would allow you to post a comment. We will verify that person's email address and then we will look at the comment before posting it," Caminos said.
The Hawaii BBB says for a long time consumers and businesses have been asking for the new feature.
"Businesses are very excited because businesses realize that consumers love peer responses and we're giving that both to the consumers and the businesses," Caminos said.
Caminos says the consumer reviews will not have any effect on the BBB rating they give to businesses.
"Positive reviews in general increase consumer trust not only will consumers be able to look at our factual information on BBB but they'll have trustworthy information from consumers," Caminos said.
Depending on the reviews, businesses will have the chance to connect directly with the consumer.
"We will notify every single business that gets a consumer review and the business will have an opportunity to engage with that consumer," Caminos said.
For more information, check out our website.
You can also email your consumer concerns to firstname.lastname@example.org or call #591-0222 Monday thru Friday from 11 a.m. to 1 p.m.
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