HONOLULU (AP) - Global online travel company Orbitz is powering hotel and vacation package booking on the Hawaiian Airlines website.
Orbitz Worldwide, Inc. announced on Wednesday its multi-year private label partnership with Hawaii's largest airline.
Under the partnership, Hawaiian can provide hotel suggestions for customers who use the airline website to only book air travel.
It also allows the airline to award HawaiianMiles for booking hotels and packages.
Hawaiian Chief Commercial Officer Peter Ingram says the airline is excited to leverage the merchandising capabilities offered by Orbitz.
Orbitz Worldwide Distribution President Ronnie Gurion says Hawaiian is a strategic partner for Orbitz because of the market it serves and the airline's loyal online customer base.
Orbitz says it has similar partnerships with six other top North American airlines.
(Copyright 2012 by The Associated Press. All Rights Reserved.)