Is it possible for a company to be environmentally conscious and also make a profit? One a woman who believes it's not only possible but the wave of the future. Meet Andrea Dean - she's a green business coach. For the past year, she has been working with Volcano Island Honey company which, she says, has a triple bottom line philosophy. "The triple bottom line of business is a people, planet, profits philosophy. The idea behind operating a triple bottom line business is, of course you're concerned about the traditional bottom line, the profit bottom line. But you also have an equal emphasis on the social and the environmental impacts of your business," said Dean. According to Dean, who publishes extensively on the Internet, a company's sustainability can depend on the triple bottom line approach. But she says it can't really be layered on top of a company. "It's something that you build in at all levels of your operation and in that way, you're planning for the long term health of your company and you're taking into account the changing economic and environmental landscape that we're in," said Dean. Companies will find the answers to environmental problems from their very own employees. "It's great to have someone like myself as a consultant come in and help facilitate and organize and give some ideas, but to have a real bottom up approach to sustainable business, I think is really the way to go," said Dean. Dean believes that "being green" is not just a passing fancy and that companies can make adjustments to take advantage of the new sustainability. "We have to learn as business people how to work within that framework and how to make it profitable because there's opportunity there. There are markets that we're not even tapping. There are green markets." Dean concludes that green companies will have a leg up in the islands. "And I think that here in Hawaii, we all have an environmental ethic. It's part of who we are here, so getting people to buy in isn't a problem." Andrea Dean was among 80 women in America singled out by Oprah Winfrey for a leadership training program.